Industry and Market

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Industry and market are the essential elements that create the economic environment in which construction equipment manufacturers operate. This economic environment sets the conditions in which companies invest resources, hire staff members and produce machinery to be traded and sold to clients and users.

CECE addresses the elements of this economic environment in terms of their organisational structure, the European policy supporting or hindering their development and CECE actions in order to create the best conditions for sustainable business development of the construction equipment sector.

A key element of this is a relevant policy framework and strategy supporting Europe’s industrial basis as a key of long-term sustainable growth and jobs supported by investments in capital and human resources. CECE works to make Europe a continent where manufacturers keep investing, thanks to a proper Industrial Policy, with clear strategic goals and roadmaps.

Being part of the European Single Market is a key advantage for our manufacturers. However, the conditions of access to the Single Market are to be made as business-friendly as possible, on the one side, and the market surveillance needs to be an integral part of the public authorities’ missions to ensure compliance and instil confidence in consumers.

It is also fundamental to think of the equipment industry as part of the larger construction and infrastructure sector within the EU. It is self-evident that changes in market conditions, investment possibilities and overall performances of private and public demand in construction and infrastructure has an impact in equipment manufacturing. This relationship also evolves into a potentially constructive dialogue between suppliers and clients, profiting from mutual understanding and sharing some messages with the relevant trade association representatives in Brussels.

The conditions influencing trade flow and exports possibilities are also greatly important, most of all for an integrated, connected and global industry like construction equipment. Indeed, over 20% of construction equipment globally is manufactured in Europe. Thanks to the Single Market, intra-EU trade is already a reality for Europe’s manufacturing, but opening up access to third-country exports remains a key component of competitiveness. This is the reason for CECE’s work on the international trade policy.